
Upholding responsible standards
We’re responsible for creating the change we want to see in the world. It starts with establishing an ethical supply chain and taking measurable action toward a healthier planet.
Driving change
From our suppliers to the materials we work with, we are committed to using the power of our data, resources and partnerships to catalyze change.
How we create
We’re committed to providing everyone we serve with products made more sustainably and responsibly.
Sustainable materials
We plan to source 100% of the main materials in our private label products more sustainably than conventional alternatives by 2025. In FY22 we reached 59% of our total goal. This is a 13 pt increase since FY21.

Cotton
48% of Cotton in our private label items was sourced more sustainably than the conventional alternative through partnerships that work with farmers to reduce chemicals, water usage, carbon and provide better resources for land health. Working with Better Cotton is part of our strategy to achieve this goal.

Polyester
28% of Polyester in our private label items was sourced more sustainably than the conventional alternative by utilizing recycled plastic in the fiber content, rather than virgin materials, with the aim of reducing waste and production impacts. We verify these claims through globally recognized certifications.

Viscose
93% of Viscose in our private label items was sourced more sustainably than conventional alternatives by ensuring that the wood pulp fiber materials were not derived from ancient or endangered forests. Our work is supported by membership in The Canopy Initiative.
We also offer a range of products made with materials that use fewer chemicals, less water and that reduce waste. When we are able to certify that more than 30% of fabric composition meets one of these requirements, we consider the product to be more sustainable than conventional alternatives.
Learn More about other industry-recognized certifications we recognize in our market brands
How we deliver
We use data and bold ideas to deliver our products and operate our business more sustainably.

Inventory management
Stitch Fix was created to understand and serve people as individuals. Our data-driven inventory model helps us deliver on this promise, as well as reduce waste.
Future-proofing our packaging
A sustainable future demands forward-looking changes in the way we package our products.
Here are steps we’ve taken toward sustainable packaging:
Standard Stitch Fix Freestyle™ mailers are made from 100% recycled material, recyclable, are sourced and manufactured in the United States
We joined Canopy’s Pack4Good initiative to ensure that our paper and packaging supply chains are free of Ancient and Endangered forests.